Smart Commerce Starts Here
IN-DEPTH GUIDES, RETENTION TACTICS, AND ATTRIBUTION FRAMEWORKS TRUSTED BY AMBITIOUS DTC AND RETAIL BRANDS
The Ultimate Guide to Shopify Flow
Ecommerce operators live in the weeds—managing product launches, fulfillment errors, VIP buyers, fraud checks, review requests, and retention marketing. Many of these tasks are repeated daily, creating unnecessary friction and operational drag on teams.
Enter Shopify Flow—a visual, code-free automation tool available to Shopify Plus merchants. With Flow, you can build custom logic that automates workflows across operations, marketing, fulfillment, and CX.
How Offering Financing Options Can Boost Ecommerce Conversions
Imagine you’re asking a customer to spend $600 on a cooler, a tent, or a set of skis. Even if the value is clear, that price tag can still feel like a hurdle. But what if they could split it into four payments—interest-free?
That's the power of offering financing options at checkout. It reduces friction, increases average order value, and helps you convert more visitors into buyers—especially for high-ticket or seasonal products.
Post-Purchase Surveys on Shopify — Why They Matter, How to Use Them, and the 3 Best Tools to Get It Right
What if your customers told you exactly how they found your brand?
With post-purchase surveys, they can—and do. In a world where cookies are disappearing, platforms underreport, and attribution is broken, asking your customers directly has become one of the most accurate, affordable, and scalable methods to improve marketing performance.
AI-Powered Conversions: How Shopify’s Latest AI Tools Are Changing the Game for DTC Brands
Artificial Intelligence isn’t just hype—it’s becoming a foundational part of how successful DTC brands scale profitably. With Shopify rolling out advanced AI tools like Shopify Magic and Sidekick, brands now have the ability to automate content, enhance customer experiences, and optimize every click for higher conversion.
From Click to Checkout — 10 Shopify Updates You Should Be Using Right Now
Shopify continues to roll out powerful updates aimed at improving conversion, reducing friction, and giving DTC brands more native capabilities than ever before. Whether you're a scaling brand or a lean team doing it all, these 10 updates can have a measurable impact on performance. At Campfire Commerce, we’ve implemented these for clients across outdoor, gear, and lifestyle industries—and the results speak for themselves.
Experience With Top Tier Outdoor Industry Brands
