
Smart Commerce Starts Here
IN-DEPTH GUIDES, RETENTION TACTICS, AND ATTRIBUTION FRAMEWORKS TRUSTED BY AMBITIOUS DTC AND RETAIL BRANDS

Top 20 Shopify Flow Automations to Improve Efficiency and Save Time
Ecommerce teams are drowning in repetitive work—order tagging, inventory alerts, customer segmentation, and fulfillment handoffs. Whether you’re a fast-scaling DTC brand or a lean retail team, Shopify Flow offers one of the most powerful and underused advantages in your Shopify Plus tech stack.
Shopify Flow automates operational, marketing, and support tasks—so your team can stop doing things manually and start focusing on growth. At Campfire Commerce, we help brands build custom Flow systems that free up hours per week and reduce costly errors.

The Ultimate Guide to Shopify POS for Retailers in 2025
Retailers today can no longer afford to operate in silos. Customers expect a seamless shopping experience across online and in-store channels. Shopify POS (Point of Sale) delivers an integrated solution that bridges ecommerce and brick-and-mortar retail, allowing you to unify inventory, manage customer data, and drive revenue from a single platform.
Whether you're a boutique owner or a multi-location outdoor retailer, this guide will walk you through the benefits, features, and steps to implement Shopify POS effectively in 2025.

The Ultimate Guide to Shopify Flow
Ecommerce operators live in the weeds—managing product launches, fulfillment errors, VIP buyers, fraud checks, review requests, and retention marketing. Many of these tasks are repeated daily, creating unnecessary friction and operational drag on teams.
Enter Shopify Flow—a visual, code-free automation tool available to Shopify Plus merchants. With Flow, you can build custom logic that automates workflows across operations, marketing, fulfillment, and CX.

The Best Payment Options to Offer on Shopify to Maximize Conversions in 2025
You did the hard part—attracting a visitor, earning their trust, and getting them to the checkout page. But without the right payment options, that sale could still slip away.
Modern shoppers expect payment flexibility, and the data proves it: nearly 70% of cart abandonments happen after a shopper has added to cart, often due to missing or inconvenient payment options.

How Offering Financing Options Can Boost Ecommerce Conversions
Imagine you’re asking a customer to spend $600 on a cooler, a tent, or a set of skis. Even if the value is clear, that price tag can still feel like a hurdle. But what if they could split it into four payments—interest-free?
That's the power of offering financing options at checkout. It reduces friction, increases average order value, and helps you convert more visitors into buyers—especially for high-ticket or seasonal products.

Shopify for Retailers — How to Blend Ecommerce & POS to Future-Proof Your Store
If you're a local retailer still managing separate systems for in-store and online sales, you're not just inefficient—you're invisible to the modern shopper.
Fortunately, Shopify now offers an end-to-end platform that seamlessly integrates your POS, ecommerce site, inventory, customer data, and fulfillment. At Campfire Commerce, we help retailers modernize their tech stack, unify sales channels, and grow revenue online and off.

Post-Purchase Surveys on Shopify — Why They Matter, How to Use Them, and the 3 Best Tools to Get It Right
What if your customers told you exactly how they found your brand?
With post-purchase surveys, they can—and do. In a world where cookies are disappearing, platforms underreport, and attribution is broken, asking your customers directly has become one of the most accurate, affordable, and scalable methods to improve marketing performance.

Mastering Attribution with Triple Whale: Why Deeper Analytics & Server-Side Tracking Are Essential for Shopify Brands in 2025
Attribution used to be easy. Facebook said you got a sale, Google said you did too—and you picked the number you liked best.
That world is gone.
Between iOS privacy updates, cookie deprecation, and increasing channel fragmentation, accurate ecommerce attribution has become one of the most critical challenges facing Shopify brands. Enter Triple Whale—a performance analytics platform purpose-built for modern DTC brands running on Shopify.

Unlocking Shopify’s B2B Capabilities — A Modern Guide for Wholesale and Dealer Growth
B2B ecommerce is no longer stuck in outdated portals and PDF order forms. Shopify has officially entered the B2B game—and they’ve done it right. With new Shopify B2B features built directly into Shopify Plus, brands can now unify DTC and B2B operations under one roof.

Shopify 2025 — The Road Ahead and What It Means for Modern DTC Brands
The pace of change in ecommerce is accelerating—and Shopify is leading the charge. From AI-native features to native subscriptions, the platform is evolving into a full-scale operating system for digital commerce.
This isn’t a hype piece. It’s a strategic breakdown of where Shopify is heading, what DTC brands need to prepare for, and how to align your tech stack, team, and customer experience to stay ahead.

AI-Powered Conversions: How Shopify’s Latest AI Tools Are Changing the Game for DTC Brands
Artificial Intelligence isn’t just hype—it’s becoming a foundational part of how successful DTC brands scale profitably. With Shopify rolling out advanced AI tools like Shopify Magic and Sidekick, brands now have the ability to automate content, enhance customer experiences, and optimize every click for higher conversion.

From Click to Checkout — 10 Shopify Updates You Should Be Using Right Now
Shopify continues to roll out powerful updates aimed at improving conversion, reducing friction, and giving DTC brands more native capabilities than ever before. Whether you're a scaling brand or a lean team doing it all, these 10 updates can have a measurable impact on performance. At Campfire Commerce, we’ve implemented these for clients across outdoor, gear, and lifestyle industries—and the results speak for themselves.

The AI Tech Stack for 7-Figure Shopify Brands: Our Agency’s Guide to Smarter Growth
AI isn’t the future—it’s the present competitive edge for scaling Shopify brands. But it’s not about plugging in the latest shiny tool. The most successful 7- and 8-figure DTC brands build smart AI-powered tech stacks that drive conversions, reduce costs, and multiply their team’s output.

Beyond Personalization — How AI Is Transforming Retention for Shopify Brands
It all begins with an idea.Retention isn’t just about sending another discount email. It’s about relevance, timing, and value—delivered with precision. As customer acquisition costs rise and attention spans shrink, DTC brands need smarter ways to turn one-time buyers into loyal customers. That’s where AI comes in.
In this guide, we’ll break down how to leverage AI across Shopify, Klaviyo, and your tech stack to create dynamic, data-driven retention systems. At Campfire Commerce, we help DTC brands build retention programs that scale profitably—without relying on generic batch-and-blast tactics.
Experience With Top Tier Outdoor Industry Brands